If you wander through the malls and plazas of Southeast Asia chances are you’ll come across a sign prohibiting the eating of Durian. The fruit looks like a combination of a spiky massage ball and a pineapple and has a soft yellow flesh with a range of different tastes depending on the variety – just like apples. Just to look at it, you’d have to wonder what all the fuss is about. People in the West eat fruit in public all the time, and no one panics and runs screaming when someone cuts open a watermelon.